Design & Creative

It’s all about getting attention, persuading your audience, and making an impact.
Launching a new brand or breathing new life into an established one? Phase 3 crafts and defines brands that command attention and break through the noise in an ever-changing market. We creatively and systematically build new brands  and reposition existing ones. We bring these brands to life through every touchpoint your customers engage with your brand.

Services Offered

  • Brand Identity
  • Social Media Campaigns
  • Brand Expression
  • Digital Marketing Campaign
  • Brand Activation
  • Marketing Collateral
  • Brand Templates
  • Video Concept & Production
  • Advertising Campaign
  • Animated Video
  • Product Launch Campaign
  • Packaging Design

 

Frequently Asked Questions

Commercial real estate and multifamily property marketing, in particular, is one of our specialties. We have worked with developers and property management companies to name, brand, and market multifamily brands across the United States.

The unique challenge when designing branding for highly technical and niche B2B markets is that you’re designing for multiple target audiences. For example, the brand may need to resonate with a technical end-user, procurement, and the c-suite decision maker—all of whom have different needs, responsibilities, and motivations for what you’re selling.

We design brands and craft messaging with each audience in mind, ensuring the brand elements are flexible and adaptable to a variety of need-states and use-case scenarios.

At Phase 3 we use a combination of primary and secondary research to develop a brand strategy that will uniquely position our clients’ brands. Brand identity and all corresponding design elements will stem from that strategy, ensuring the visual expression of the brand is aligned with the brand identity.

Collaboration is one of our superpowers. We present brand creative in stages, gathering and incorporating client feedback, so clients are engaged and invested in the work at every stage.

We present all creative work in person (or virtually), so we can talk through the designs and how they support brand and business objectives and gather input from clients in real time.

Yes. In addition to naming, brand identity development, and property-specific brand assets, we support multifamily property brands at the community level, with brand activations, PR, and community engagement.

Multifamily and CRE clients often engage Phase 3 in the early stages of a project, when interior design and landscape architecture are still being refined. This gives us an opportunity to hear a variety of stakeholder perspectives and translate their vision into a design that serves the prospective tenants’ aesthetic preferences.

Yes. From ideation to execution, we concept, design, print, manufacture, and install signage and environmental branding for commercial real estate clients across the United States.